AN IDEA GENERATION METHOD FOR THE LATE PHASES OF ENGINEERING DESIGN
                        Year: 2015
                        Editor: Christian Weber, Stephan Husung, Gaetano Cascini, Marco CantaMESsa, Dorian Marjanovic, Francesca Montagna
                        Author: Meyer, Andreas Wilhelm; Wuensch, Andreas; Vajna, Sándor; Koenig, Oliver
                        Series: ICED
                       Institution: 1: Otto von Guericke University Magdeburg, Germany; 2: IFA ROTORION - Powertrain GmbH, Germany
                        Section: Innovation and Creativity
                        Page(s): 121-130
                        ISBN: 978-1-904670-71-1
                        ISSN: 2220-4334
                        
Abstract
Creativity processes and idea generation techniques play an important role in innovation processes. They are necessary to get economic success. There are more than hundred techniques for creativity and problem solving. However, the space of techniques has been unstructured, and clear guidelines haven t been available for the selection of an appropriate technique for a given innovation goal. Idea Engineering provides an engineering approach to the problem of producing ideas. We used methods of the approach of Idea Engineering and combined them with well-known evaluation methods from the field of engineering to evaluate these ideas. By using this approach we changed the design of a sealing of a universal joint of a powertrain shaft and reduced significantly the number of fails during the manufacturing process. The Idea Engineering approach was used in a late phase of the engineering design process.
Keywords: Creativity, Decision Making, Design Engineering, Evaluation, Idea Generation